Friday, April 19, 2013

Shop Fittings - Putting It All On Display

There's been a certain amount of snide comment recently that shop mannequins have been getting a bit more, shall we say, sexy? The suggestion is that there has been a move towards using the shop fittings to market the goods more aggressively while also being far more flexible in how they are used. While I have to say I've not noticed any mannequins being any more flirty than usual, outside of 1980s Hollywood fantasy films, I have noticed that the general displays and fittings on my high street are aimed at focussing your attention on the goods rather than on the shop.

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